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CAPAS 2019 Continues as Centralised Platform for Southwest China’s Automotive Industry

CAPAS 2019 Automotive Industry

CAPAS 2019 would host above 600 exhibitors in more than 45,000sq m of space. 

CAPAS 2019 Features 7 New Zone

The sixth edition of the Chengdu International Trade Fair for Automotive Parts and Aftermarket Services (CAPAS) would take place from 23rd–25th May, 2019 at the Chengdu Century City New International Exhibition & Convention Center. With Sichuan considered a key hub for automotive procurement, supply and manufacturing in the southwest region of China, the show would host above 600 exhibitors in more than 45,000sq m of space, all of whom are expected to showcase their latest products and services.

A growing local economy and higher personal income across Southwest China has led to a surge in car ownership. Reports suggest there are now more than 24 million vehicles on the road. As a result of these developments, the aftermarket sector is thriving and holds significant growth opportunities for the local automotive industry.

As an outcome of the highly competitive market, companies are now facing a variety of new challenges. Service providers must try to keep up with current trends to sustain business growth and maintain profit level in such a dynamic environment. Accordingly, businesses are under more and more pressure to deliver a higher standard of service by improving their technical and operational capabilities.

CAPAS is seen to support industry developments in Southwest China and since its debut in 2014, the event has quickly become an essential automotive hub for key players. It provides an array of opportunities for participants to expand business networks, share insights and learn the latest industry knowledge. The fair also attracts those who are looking to drive investment and promote growth across the region.

Effectively connecting upper and lower streams of supply chain

The show shines a light on growing trends, one of which is the rise in online services for customers across the automotive industry. This shift in consumer behaviour has encouraged more transparency in product offerings and at the same time, created more flexibility within the various channels of the supply chain. Distributors now face increased pressure to expand their products and services, and collaborate with a wider range of suppliers, while extending their sales network to maintain growth and increase market share.

As such, the 2019 show is said to offer more support for distributors from the southwest region and welcome these players to exhibit at the fair. By taking advantage of the show’s extensive resources in the regional market, the participation would allow them to gain a deeper understanding of the industry trends. Results from the previous editions’ survey showed 40 per cent of visitors to be from the repair and service workshops. Therefore, exhibiting distributors are expected to discover new leads with these professionals, while tapping into a more comprehensive product mix with other exhibiting upper stream manufacturers.

The organisers also announced that the Automotive Auto Parts Industry Association of Chengdu (AAPIA) would join the list of supporting organisations this year. The association has a strong network of distributors throughout the region, many of whom would attend this year’s show to connect with manufacturers and workshops across Sichuan. Xu Qiang, Chairman of AAPIA, said: “Through participating at trade fairs like CAPAS, distributors could connect with new customers as well as strengthen relationships with existing partners through the organised onsite activities. Furthermore, CAPAS attracts a huge number of repair workshop visitors who are a key target customer for our distributors. As an industry organisation as well as one of the supporters for CAPAS, we look forward to inviting many of our members who hope to build relationships with a variety of different visitors to the show.”

Specialised zones highlight Sichuan’s evolving automotive landscape

The latest edition of CAPAS would feature seven updated zones to demonstrate a complete range of product offerings and help maximise the participants’ overall experience. The highly anticipated Made in Sichuan zone would also return to highlight provincial developments as the region is a crucial procurement and manufacturing centre for parts suppliers. Visitors could expect to see pavilions from major automotive manufacturing cities and local corporations displaying their strengths and position in the market. Through these means, the zone is a key driver to encourage new investment around the region, while helping local corporations expand their businesses to other markets.

Other zones in this year’s line-up include Parts & Components, Commercial Vehicles, Accessories & Customising, Repair, Supply Chain & Chain Stores, E-mobility & Infrastructure and the new Tyres sector.

CAPAS is jointly organised by the China Council for the Promotion of International Trade, the Automotive Sub-Council (CCPIT-Auto), Messe Frankfurt (Shanghai) Co Ltd and the China Council for the Promotion of International Trade, Sichuan Council (CCPIT-Sichuan). For more information about the show, visit www.capas-chengdu.com or email auto@hongkong.messefrankfurt.com

西南区域市场增势强劲

CAPAS 2019 全面启航

第六届成都国际汽车零配件及售后服务展览会(CAPAS)将于2019年5月23至25日在成都世纪城新国际会展中心举行。随着西南地区在全中国汽车产业中制造、流通及消费地位的进一步增强,本届展会预计将吸引逾600家参展商在逾45,000平方米的展览场地展示产品和服务。 

西南经济近年稳步发展,居民消费力显著提高,促进了西南地区汽车市场的持续增长。据统计,西南地区汽车保有量已经超过2,400万辆,大力推动了当地汽车后市场蓬勃发展。这些利好因素正在为汽车相关的制造、经销、维修服务等企业带来大量的市场机会。然而,随着整个汽车产业大环境的转变,加上市场竞争的加剧,企业也面临一系列新的挑战。只有紧跟市场趋势,不断提高技术水平和运营等各方面能力,才能加大营收及利润,使业务在不断变化的大环境中维持增长。

CAPAS多年来始终坚持服务西南市场,推动行业前行。自2014年首次举办以来,短短五年间,迅速发展成为集商贸、交流与投资于一体的西南地区汽车行业盛会。展会不仅成为外地企业进入西南新兴潜力市场的桥梁,同时也吸引寻求商机的企业到当地投资,为当地汽车产业发展添砖加瓦,助力区域经济增长。 

顺应市场趋势,助力经销商有效连接厂家与终端

随着互联网在汽车后市场的加速渗透,信息的快速流通让市场变得越来越透明化,流通渠道的层级被不断压缩,经销商面临市场份额流失的巨大压力。如何更好获得上游厂家的有力支持,同时为终端客户提供系统及完善的服务,是经销商在目前多元的流通体系下,需要重点解决的问题。

CAPAS 2019将以区域经销商为服务对象,迎来更多来自西南市场的经销商参展。借助展会所呈现的区域市场特性,经销商可以进一步对当前的市场趋势获得全面的了解。凭借CAPAS丰富的行业资源,经销商可以接触到更多上游生产厂商及其产品技术,扩展业务领域;同时,据展会数据统计,历年专业观众中终端观众比例高达40%,将为经销商带来大量来自西南地区维修及服务类企业资源,实现业务增长。

在此背景下,主办方很高兴迎来展会新的合作单位——成都市汽车配件行业商会。商会在当地拥有强大的经销商网络,熟知区域市场产品流通特点及终端服务商的需求,会长胥强认为:“经销商通过参加展会既可以进行产品展示寻找新的客户,又能够通过同期举办客户交流会等活动加强已有的业务合作。另外,西南地区终端服务商数量庞大,他们都是经销商的目标客户,也是展会专业观众的直接来源。我们将以展会为契机,邀请全国特别是西南地区的同行莅临展会、共襄商机。”

立足西南市场需求,七大专区全面呈现区域特色

以终端消费需求及西南地区产品流通特性为基础,展会的七大产品专区将全面呈现出区域特色,为参展商与采购商提供高效的匹配体验。同时,展会一直注重加强区域企业的参与力度,备受期待的四川企业展示区将再度回归。作为吸引外地企业落户西南,同时帮助川内企业实现‘走出去’目标的重要窗口,四川企业展示区汇聚川内企业,展示最新成果,发挥本地地缘优势,吸引投资合作。

其他产品专区还包括零配件采配、商用车、用品及改装、保修、供应链及终端连锁、新能源。尤其值得一提的是,今年新增轮胎产品专区,进一步丰富产品种类,满足市场需求。

CAPAS由中国贸易促进委员会汽车行业分会、法兰克福展览(上海)有限公司及中国国际贸易促进委员会四川省委员会共同主办。了解更多相关资讯,敬请访问大会官方网站 http://www.capas-chengdu.com.cn 或通过电子邮件咨询:auto@china.messefrankfurt.com。

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