In Malaysia’s highly competitive commercial vehicle landscape, after-sales service emerges as a key differentiator for truck distributors seeking to establish a following of long-term customers.
SMHE Drives Customer Loyalty with Strong After-Sales Support
Sino Mobile and Heavy Equipment Sdn Bhd (SMHE), the official distributor of Howo trucks in Malaysia, recognises this well. Under the leadership of General Manager Khoo Keh Hann, SMHE steadily reinforced its after-sales support and service infrastructure to meet the increasingly sophisticated demands of fleet operators.
In an exclusive interview, Khoo shared insights into SMHE’s customer-centric strategy, the challenges of supporting a growing truck population and how the company positions itself as a trusted partner in Malaysia’s transport and logistics sector.
“At SMHE, the company understands how critical it is to keep your trucks running with minimal interruption. That’s why the company prioritises fast, reliable service,” said Khoo. “The company’s network of strategically located service centres ensures it is always within reach. Backed by experienced mechanics and a dedicated customer support team, SMHE provides end-to-end assistance to minimise downtime. With a well-managed parts inventory and efficient maintenance scheduling, the company handles repairs and servicing promptly and effectively….”
Are you enjoying reading this article. Click here to read more..
SMHE强化豪沃卡车售后服务体系
在竞争激烈的马来西亚商用车市场，售后服务成为卡车经销商争取长期客户信赖的关键因素。作为豪沃（Howo）卡车在马来西亚的授权经销商，Sino Mobile and Heavy Equipment有限公司（SMHE）深谙此道。在总经理Khoo Keh Hann的带领下，SMHE持续强化其售后服务支援与设施，以满足日益专业化的车队运营需求。
在近日与本刊的专访中，他谈到SMHE以客户为中心的策略、在支持日益增长的卡车保有量方面所面临的挑战，以及该公司如何在马来西亚运输与物流行业中确立其作为可信赖合作伙伴的地位。
“在SMHE，我们深知保持车辆高效运作，将中断运行时间降至最低的重要性，因此公司始终将快速、可靠的服务放在首位。”他表示：“公司在全国多个策略性地点设有服务中心，确保客户随时都能获得支援。配合经验丰富的技师团队和专属客服小组，SMHE提供端到端的协助，以便能够最大限度地减少客户的停机时间。通过妥善管理的零件库存和高效的维修计划，公司能够迅速且有效地完成维修与保养工作…….”
点击读全文….
