New Dealers for NBG Industries

NBG Industries Sdn Bhd & FAW

FAW entered the Malaysian market a decade ago and enjoyed steady growth, especially in East Malaysia under the distributorship of NBG Trading.

NBG Industries Appoints New 3S Dealers

‘We r FAW’ - this slogan is used by FAW to drive team spirit among its employees.

The history, the milestones and more importantly, the employees are what the company and its products are built on.

FAW entered the Malaysian market a decade ago and enjoyed steady growth, especially in East Malaysia under the distributorship of NBG Trading.

NBG Industries Sdn Bhd recently launched its new Heavy Duty 6x4 Prime Mover codenamed JH6 that captured the attention of many end users.

“We carried out nationwide roadshows and received very positive feedback on the truck,” said Eugene Chooi, the Chief Operating Officer of NBG Industries. “The customers were astonished with the level of product quality on a China brand and the high specifications it had to offer.

“We also introduced our Tiger 6x4 and 6x6 trucks for tonnages of up to 16 tonnes GVW in the Klang Valley. This is a very potential segment and the trucks had done very well in East Malaysia. I intend to achieve the same success here,” added Chooi.

In line with the growth and expansion plans, NBG increased its team members over the last year to better serve customers.

NBG also appointed two 3S dealers, these being Elio Motors in Kuantan and SHY Auto Truck in Ipoh. “We would appoint 3 more dealers in the next 2 months for better reach of our customer base.”

 

We r FAW 

 

‘We r FAW’是中国第一汽车集团(简称一汽)的口号,旨在员工中激发团队精神。 

除了历史、里程碑,还有更重要的,那就是员工,而该公司和其产品便是由员工建立起来的。 

一汽自10年前进军马来西亚市场以来,稳定增长,尤其是在东马经销伙伴NBG Trading的助力下。 

NBG Industries私人有限公司近期推介了其最新型号JH66X4重型牵引车,成功吸引了许多终端用户的注意。 

我们在全马各地举办了路秀,并取得了许多有关该卡车的正面反馈。”NBG工业首席营运主管Chooi表示。客户对一个中国品牌能够提供如此优良的产品品质和高规格而感到惊奇。 

我们也在巴生谷推介Tiger 6x4 6x6卡车,车全重最高达16吨。这是个充满潜力的细分市场,而这些卡车在东马的表现亮眼。我希望能够在这里达到同样的成功。他补充。 

配合其增长和扩展计划,NBG 在去年增加了其团队的成员,以便为客户提供更好的服务。 

NBG也委任了两家3S代理,关丹的Elio Motors 和怡保的SHY Auto Truck我们会在接下来的两个月里委任多3家代理,以达到更好的客户群覆盖。

 

About the author

Mary has over 20 years experience as the editor of our Malaysian sister magazine, The Tyreman. Based in Kuala Lumpur, she writes articles for us on the Malaysian and other South East Asian markets.

Phone: (60) 3 7781 1323

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