Page 66 - TBN-2015-1
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EQUIPMENT & PARTS 设备与零部件
From Left : Siew Chee Chin, Siew Lip Sung and Siew Chee Pin
自2006年成立以来,大力士 工具企业私人有限公司发 展迅速。今天,它已经成 为其中一家领先和充满活力的马来西 亚轮胎服务工具及工业产品供应商。 萧立声与他的两个儿子萧子庆和萧子 彬是大力士工具背后的父子档。
“大力士工具的创办人是我父亲萧 立声。在这之前,由于我们经营着 轮胎店,所以需要用到轮胎服务工 具。当我们面对问题或需要修理那 些我们所购买的工具时,不仅仅不 方便而且非常耗时。我们因此学会 了自己修理这些工具,并开始对这 个行业产生兴趣。”萧子庆表示。
萧立声相信“慢而稳事必成”。大力士 工具有个谦卑的开始。“我们最初将公 司设在轮胎店里,我们没有聘请任何员 工,我和父亲成了事业伙伴。 ”
该公司引进马来西亚的第一个产品 就是来自台湾的大力士液压千斤 顶。“这对我们来说是个重要的里 程碑,成功的建立和推广大力士品 牌使我们得以进入这个行业。大力 士在台湾停产后,我们获得了他们 的许可继续沿用这个品牌,作为我 们自己的品牌。” 萧立声接着说。
这些年来,该公司大幅增长。目前,他 们拥有12名员工,包括8名技术人员, 系列广泛的产品和完善的销售网络。有 了强大的基础 ,萧立声说,公司决定 从今年起将所有的注意力放在这个行业 上,并把轮胎店出租给别人。
“除了大力士液压千斤顶,我们也提 供系列广泛的品牌和产品,从重型风 枪、油脂泵、胎缘拆卸器(tyre bead breaker )、轮胎修补片到轮胎服务 工具。我们是Sun Run胎缘拆卸器、 独特的拆胎工具及立式千斤顶(bot- tle Jack) 在马来西亚的独家经销 商。Sun Run是由台湾高雄巨轮兴公司 所生产,在制造和产品研发方面拥有 20多年的丰富经验,深获当地和海外 市场的信任和肯定。”
萧立声说,全新的Sun Run SD-25 +SPA-70F胎缘拆卸器能够有效地运 作,而且操作简单,能够节省时间和 人力以及提高生产力。大力士工具将 为用户提供产品培训和胎缘拆卸器指 导光碟,通过按部就班的方式指导用 户如何使用它。该拆胎工具能够处理 从R20至R25寸以上的卡车轮胎。
为了确保产品品质和可靠性,萧立声强 调大力士工具只经销拥有认证的产品。
Giant Tools Set to Expand Market Presence Fur
大力士工具蓄势待发
进一步扩展市场份额
The Giant Tools Enterprises Sdn Bhd had grown rapidly since it was estab- lished in 2006. Today, it has become one of the leading and dynamic players in the Malaysian tyre servicing tools and products industry. Behind Giant Tools are Siew Lip Sung and his two sons-Siew Chee Chin and Siew Chee Pin.
“Giant Tools was founded by my dad Siew Lip Sung. Before that, we were operating a tyre shop and had to use tyre servicing tools. When we encountered product prob- lems or the need to repair the tools that we had bought, it was not only inconvenient but also quite time consuming. We then learned to repair the tools on our own and became interested in the industry,” said Siew Chee Chin.
Lip Sung believed in ‘slow and steady wins the race’. “Giant Tools had a humble begin- ning. To start off, we placed the company in our existing tyre shop. We did not hire any staff but dad and I worked as partners.”
The first product that the company brought to Malaysia was Giant Tools hydraulic jacks from Taiwan. “It was an important milestone for us. The success in developing the brand and marketing the products had gained us entry into the industry. Since Giant Tools had ceased its production in Taiwan, we were given the permission to continue to use it as our brand name,” continued Lip Sung.
Over the years, the company grew tremen- dously. Currently, it had 12 staff, including 8 technicians, a wide range of products and a well-established sales network. With the strong foundation, Lip Sung said, the company decided to focus solely on the business and rented its tyre shop to others starting from this year.
“Apart from the Giant Tool hydraulic jacks, we also supply a wide range of brands and products, from heavy duty impact wrench, grease pump, tyre bead breaker, tyre
64 truck & bus news 2015/1